Welcome To Social Media Academy!
Getting To Know Each Other
Facebook Profile Task
Social Media Aptitude Test (Instructions Inside)
How To Navigate This Course
Understanding Social Media And How It Impacts the Market
Social Media Marketing vs Social Media Management
Social Media Platforms and How To Maximize Them
Setting Up Social Profiles
Setting Up Social Media Profiles: Topic Resources
Social Media Academy Task 1
Quick Check-in
Where Does Social Media Fit in the Buyer's Journey, Inbound and Outbound Marketing
Buyer Persona Creation
Buyer Persona Sample
Social Media Academy Task #2
How To Develop Your Brand Voice On Social Media
Social Media Academy Task #3
Finding Your Brand Voice Worksheet
How To Create A Winning Social Media Audit
Creating a Strategy Overview
Social Media Marketing Strategy VS Social Media Plan
Key Principles To Keep In Mind Before Creating Your Plan
Key Questions You Need To Answer For Your Social Media Marketing Plan
Defining Goals vs Objective vs Purpose
Strategy Vs Tactic
Metrics and KPIs explained
Create Your Own Social Media Marketing Plan Walkthrough
How To Create A Competitor Analysis
Social Media Academy Task #5
Social Media Marketing Project Template
Social Media Marketing Plan Resources
Content Planning Part 1
Content Planning Part 2
Filling Up Your Content Calendar
Social Media Academy Task 5
Foundations Of A Great Design
Designing A Social Media Post Workflow
Social Media Tools Part 1
Social Media Tools Module Part 2
Creating Images, GIFs, Videos and Tools You Will Love
Social Media Tool List
Writing Excellent Captions
Writing A Basic Video Copy
How To Never Run Out Of Content No Matter What
How To Write An Emotional Social Media Copy - Part 1
How To Write An Emotional Social Media Copy - Part 2
Visual Branding Lesson 1
Visual Branding Lesson 2
Visual Branding Lesson 3
Visual Branding Lesson 4
Visual Branding Lesson 5
Visual Branding Lesson 6
Visual Branding Lesson 7
Visual Branding 101 Resources
Social Media Task #6
Facebook Organic Marketing Secrets
Facebook Personal Profile vs Facebook Business Page
Establishing Facebook Groups
Moderating Facebook Groups
Overview to Community Management Cycle and Growing Your Facebook Group
Special (Tagalog Session) from FHMOMS founder Maria Corina Kope: Nurturing a Community
Social Media Advertising & Facebook Advertising
How To Set Up a Facebook Ad Account
Ad Campaign Structure
Task #9
What You Need to Know/Do Before Running Your First Ad
The Facebook Pixel
Initial Audience Research
Let's Create an Ad Campaign
Task #10
Reporting
Attribution
Offline Conversions
Task #11
Scaling Your Results
Marketing Funnel Basics
Task #12
General Remarketing Campaigns
Abandon Campaigns
Content Remarketing Campaign
FB Ads Panel Part 1
FB Ads Panel Part 2
Lead Ad Campaigns
Messaging Campaigns
Dynamic Product Ads for E-commerce
Introduction to Instagram 101
Crafting Instagram Accounts
Push and Pull Instagram Strategy
Collaborating on Instagram and How to Make It Work for Your Account
Instagram Analytics Overview
Instagram MONSTERclass - Hands-On/In-App
How To Use Instagram for your Business Part 1
How To Use Instagram for your Business Part 2
How To Use Instagram for your Business Part 3
How To Use Instagram for your Business Part 4
How To Use Instagram for your Business Part 5
Welcome to ManyChat - Connecting your Facebook Page to Manycha
Building a Landing Page from Scratch
Task #13
Using the Comment Growth Tool
How to Use the Ref URL Growth Tool
How to Upgrade to PRO Account
Task #14
How to Send a Broadcast
How to Use Custom Fields
How to Use Facebook Messenger Scan Code
Zapier Integration
Task #15
What is a Twitter Chat?
How To Get More Retweets, Clicks and Mentions
Social Listening on Twitter
Twitter in SEO
The Basics of Pinterest Platform
Social Media Task #20
Tools You Must Have
The Power of Tailwind Tribes
Reporting & Analytics
Task #21
Why LinkedIn is the 2018 Social Media Goldmine
How to Optimize Your LinkedIn Profile
Connect and Engage, the Secret to LinkedIn Success
Expert Interview: Virginia Bautista
Expert Interview: Kassy Pajarillo
BONUS GUEST LECTURE
How To Create a Video Storyboard by Dennis Abad
Video Marketing Crash Course
The World Famous, Nix Eniego Social Media Audit Strategy That Lands Clients at a “100%” Close Rate
Mel's 12k proposal - Explained
How To Create Cover Letters by Samantha Justine
Pricing - How To Price Your Services The Right Way
Closing Clients with John Pagulayan
Simple Hacks For Writing Better Social Media Copy by Nika Peji
Email Marketing Tips for Businesses Who Live on Social Media by Allan Ngo
How To Earn Dollars in Amazon by Bonnie Factor
Mindset Hacks for Marketing Successes by Jonecca San Pascual
7-Figure Mindvalley Copywriting with Brian Cassingena
